Act on profile visits while you are still top of mind - send a direct message to connected ICP visitors, and a connection request to those you have not yet reached.
When to use this template
A good first workflow for teams new to automation. Profile visits are one of the clearest buying signals on LinkedIn - someone looked you up. This template ensures every ICP-matched visitor is acted on promptly, regardless of whether you are already connected.
How it works When someone visits your LinkedIn profile, the workflow checks whether they match your ICP. Non-matches are ignored. For ICP matches, it then checks connection status. Those already connected receive a direct message while you are still top of mind. Those not yet connected are added to a networking campaign so a connection request goes out promptly.
Trigger: New profile visit
Action: Match with ICP Agent
→If true
Filter: Connected with team member
If true → Send LinkedIn DM
If false → Add to networking campaign

Requirements
Before activating this template, make sure:
- Your ICP is defined in workspace settings or you create a new profile
- At least one networking campaign is set up and ready to receive leads
- You have a DM message prepared that references the profile visit naturally - avoid anything that reads as automated.
How to activate
- Go to Workflows in the left sidebar and click Create Workflow.
- Follow the instructions above or click Import Template and upload the template file below.
- Select which networking campaign unconnected visitors should be added to.
- Write the DM copy for connected visitors.
- Click Activate to set the workflow live.